Businessman Olakunle Churchill has revealed that women account for the overwhelming majority of people engaging with his Instagram content, saying the discovery left him pleasantly surprised.
The entrepreneur, who was previously married to actress Tonto Dikeh, said he recently checked his Instagram analytics out of curiosity and found that more than 93 per cent of his audience consists of women.
Appreciating the support he has received from his female followers, Churchill jokingly questioned why Nigerian men were not interacting with his posts as much.
He added that the figures had inspired him to focus more of his foundation’s support on women.
“This is proof that behind every growing brand, there are WOMEN supporting… Naija men, wetin I do una?!
“I randomly decided to look through my post insights and discovered that over 93% of the people engaging with my content are women.
“Ladies, the support doesn’t go unnoticed. Thank you for all the love.
“From now on, na women my foundation go dey support; they’ve earned it.”
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