Music executive Ubi Franklin has shared his thoughts on how an ordinary food business could potentially generate huge returns when operated on a large scale.
Rather than pointing to technology startups or large manufacturing ventures, Ubi highlighted the familiar “mama-put” food businesses commonly found around busy motor parks and densely populated areas.
He suggested that an investor could provide capital to several food vendors, allowing them to prepare and sell meals while remitting an agreed amount regularly.
Using a hypothetical example, Ubi said an investor who supports 100 vendors with ₦50,000 each could potentially generate substantial daily returns if the businesses maintain strong sales.
He explained that, in his calculation, a vendor receiving ₦50,000 could return ₦150,000 from sales, with part of the money going back into the business and another portion remitted to the investor.
Ubi said the model becomes particularly significant when repeated across many vendors and over an entire year.
He wrote:
“The fastest way to become a billionaire on the mainland or in a populated area is to invest in 100 mama-put food vendors that sell food at a motor park.
“Give them ₦50,000 each to cook food, and every day they come back to remit. Do you know how much you will make every day? Those guys make almost 250%.
“Just imagine that you give them ₦50,000 to cook, and they come back with ₦150,000. And you take ₦50,000, give them ₦50,000 as their earning, and they use the remaining ₦50,000 to go and continue cooking.
“Everyday you’re taking ₦50,000 from them. Calculate ₦50,000 daily times 365 days. That’s on one person. In a year, you will make ₦1.8 billion.”
Ubi’s example was aimed at showing how small businesses with regular customers could potentially become a significant investment opportunity when replicated across multiple locations and vendors.
“The fastest way to become a billionaire in Mainland is to invest in 100 mama put food vendors. Give each ₦50,000 to cook. If each makes ₦200,000 in profit, pay them ₦50,000 as their earnings. In a year, you’ll make ₦1.8 billion.”
—Ubi Franklin pic.twitter.com/43huSWOXpY
— CityBoy📊 (@CityBoyBrand) August 7, 2026
